The following subject headings may be used to locate materials about this subject when searching in VTC Library Catalogue.
| Graphic design (Typography) | |
| Interior decoration | |
| Drawing | |
You may also browse the journals by subject categories.
Good by Design by
The world today can be an infinitely better place. With the increasing amount of issues affecting us as a whole in recent years, such as the global health crises, environmental destruction, and socio-economic disparities, the onus is on each and every one of us to do everything we can for the generations to come. Design has been--and will always be--our crucial tool in this regard. Whether it be through campaigns that rally for action, posters that raise awareness, or products that actually change bad habits, designers combine creativity, craft, and compelling visuals to materialise concepts that can effectively transform the way we live. Good by Design collates the best projects and insights to inspire not only those who wish to do good, but also hope for all in a better tomorrow.
Advertising by Design by
A real-world introduction to advertising design and art direction, updated and revised for today's industry The newly revised Fourth Edition of Advertising by Design: Generating and Designing Creative Ideas Across Media delivers an invigorating and cutting-edge take on concept generation, art direction, design, and media channels for advertising. The book offers principles, theories, step-by-step instructions, and advice from esteemed experts to guide you through the fundamentals of advertising design and the creative process. With a fresh focus on building a coherent brand campaign through storytelling across all media channels, Advertising by Design shows you how to conceive ideas based on strategy, build brands with compelling advertising, and encourage social media participation. You'll also get insights from guest essays and interviews with world-leading creatives in the advertising industry. The book is filled with practical case studies that show real-world applications. You'll also benefit from coverage of A quick start guide to advertising A thorough introduction to what advertising is, including its purpose, categories, forms, media channels, social media listening, and its creators Creative thinking strategies and how to generate ideas based on creative briefs Utilizing brand archetypes and creating unique branded content Composition by design, including the parts of an ad, the relationship between images and copy, basic design principles, and points of view How to build a brand narrative in the digital age Copywriting how-to's for art directors and designers Experiential advertising An examination of digital design, including subsections on the basics of mobile and desktop website design, motion, digital branding, and social media design Perfect for students and instructors of advertising design, art direction, graphic design, communication design, and copywriting, Advertising by Design also will earn a place in the libraries of business owners, executives, managers, and employees whose work requires them to understand and execute on branding initiatives, advertising campaigns, and other customer-facing content.
Design a Healthy Home by
With indoor air pollution at its worst, and many of us spending more time in our own homes, this interior design guide will help you create calm, social, and comfortable spaces. Let leading sustainability architect, Oliver Heath, give you all the practical solutions you need to transform your space for physical and mental wellbeing. Inside the pages of this home decor book, you'll discover how to detoxify your home by making small changes. It includes: * 100 tried and tested, research-based design ideas to support your health and wellbeing in even the smallest of spaces * Stylish, fun, and affordable home design tips based on the latest research in sustainable, biophilic design You're never going to be able to control the environment in the grocery store or your office, but your home is a completely different story. You are in charge of your living space, so why not make it as healthy as can be? Based on the latest evidence and research in wellbeing and biophilic design, this practical guide will show you how to create a restorative and nurturing environment - no matter the size of your space. The ideas and solutions included in this book have been devised with easy implementation in mind. Optimize lighting in your home by using reflective surfaces for a brighter space, follow a ventilation checklist to replenish the air in your home and remove pollutants, or unlock the powers of a tech-free bedroom for a better night's sleep. Whatever your budget and whether you rent or own your property, you can use these creative ideas to make your home a sanctuary.
The Goods of Design by
What ends should designers pursue? To what extent should they care about the societal and environmental impact of their work? And why should they care at all? Given the key influence design has on the way people live their lives, designing is fraught with ethical issues. Yet, unlike education or nursing, it lacks widespread professional principles for addressing these issues.Rooted in a communitarian view of design practice, this lively and accessible book examines design through the lens of professions, offering a critical vision that enables practitioners, academics and students of design in all disciplines to reflect on the practice's overarching purposes. Considering how these are connected to others' flourishing and moulded by community interactions, "The Goods of Design" argues for a practice-based approach to cultivate professional ethics; it provides a normative direction that can meaningfully guide professional design activity, both individually and collectively. The volume also looks into the implications work has for the designer's self-growth as a person, offering ways to discover and navigate the complex tensions between personal and professional life.
Design and Digital Interfaces by
Are digital interfaces controlling more than we realise? Can designers take responsibility, and should they? From domestic appliances like Siri and Amazon Echo, to large scale Facebook manipulation and Google search prediction, digital interfaces are ubiquitous in everyday life and their influences affect how people live, feel and behave. As they grow in complexity and increase integration into our lives we need to address the social, ethical, political and aesthetic responsibilities of those designing and creating the computer systems all around us. Through discussion with cutting-edge designers and thinkers and with international examples, the authors explain how we need an expanded aesthetic, critical and ethical awareness on the part of designers willing to act with sensitivity and understanding towards the people they design for and with. This critical take on the process and implications of interface design looks beyond the mechanics of making, and into the techno-political realm of deliberate and unintended consequences.
Color, Form, and Magic by
Bring the magic of color and form into your everyday life. Color and form are powerful--and not just for creative work. When used purposefully, color and shape are tools we can use to help us manifest, attract the energy we want, and become our best selves. In this accessible guide, designer and intuitive Nicole Pivirotto breaks down properties of shapes and colors, the basics of getting started with magic, and spell ideas that use color and form, like color meditation and altar building. Whether you have an existing magic practice, want to develop one, or want to use the power of color and form in your creative work, this book is an essential companion to the magic of aesthetics. With gorgeous holographic foil on the cover and book page edges, it is also a beautiful gift for any contemporary seeker with a love of bold color and design. ACCESSIBLE APPROACH TO MAGIC: This book approaches magic as a flexible and empowering practice for manifestation, healing, and self-care. And there's no need to have any special tools to get started. This book shows how visual elements we interact with every day--color, shapes, and symbols--can help you to manifest and become your best self. It's a perfect entry to magic practice for creative types and a unique guide for those looking to infuse an existing practice with more color and creativity. SPELL IDEAS: In addition to overviews of the properties of colors, a library of magical symbols, and an introduction to magic practice, this book offers spell ideas to help you achieve a desired energy or state. All the spells are simple and most are easy to perform with everyday materials. Etch a candle with a symbol and burn to release its energy around you; or, create a custom symbol personalized to your unique intention. This book encourages getting creative, and offers plenty of practical examples to illustrate how you can tailor these spells to your interests and intentions. DISPLAY-WORTHY OBJECT: With shining foil-stamped accents, vibrant illustrations and photography, and a prismatic design, this book is a stunning addition to the coffee table or nightstand, and it makes a gorgeous gift. Perfect for: * modern mystics and those looking for gifts for them * color lovers, creatives, designers, and visual thinkers with a mystic mindset
Creative Acts for Curious People by
SHORTLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD * "A delightful, compelling book that offers a dazzling array of practical, thoughtful exercises designed to spark creativity, help solve problems, foster connection, and make our lives better."--Gretchen Rubin, New York Times bestselling author and host of the Happier podcast In an era of ambiguous, messy problems--as well as extraordinary opportunities for positive change--it's vital to have both an inquisitive mind and the ability to act with intention. Creative Acts for Curious People is filled with ways to build those skills with resilience, care, and confidence. At Stanford University's world-renowned Hasso Plattner Institute of Design, aka "the d.school," students and faculty, experts and seekers bring together diverse perspectives to tackle ambitious projects; this book contains the experiences designed to help them do it. A provocative and highly visual companion, it's a definitive resource for people who aim to draw on their curiosity and creativity in the face of uncertainty. Teeming with ideas about discovery, learning, and leading the way through unknown creative territory, Creative Acts for Curious People includes memorable stories and more than eighty innovative exercises. Curated by executive director Sarah Stein Greenberg, after being honed in the classrooms of the d.school, these exercises originated in some of the world's most inventive and unconventional minds, including those of d.school and IDEO founder David M. Kelley, ReadyMade magazine founder Grace Hawthorne, innovative choreographer Aleta Hayes, Google chief innovation evangelist Frederik G. Pferdt, and many more. To bring fresh approaches to any challenge-world changing or close to home-you can draw on exercises such as Expert Eyes to hone observation skills, How to Talk to Strangers to foster understanding, and Designing Tools for Teams to build creative leadership. The activities are at once lighthearted, surprising, tough, and impactful-and reveal how the hidden dynamics of design can drive more vibrant ways of making, feeling, exploring, experimenting, and collaborating at work and in life. This book will help you develop the behaviors and deepen the mindsets that can turn your curiosity into ideas, and your ideas into action.
Graphic Design in the Twentieth Century by
The story of graphic design is one of the most exciting and important in the history of twentieth century visual culture. From its roots in the development of printing, graphic design has evolved as a means of identification, information and promotion to become a profession and discipline in its own right. This authoritative documentary history begins with the poster and goes on to chart the development of graphics in brochures, magazines, advertising, corporate identity, television and electronic media. It also discusses technical innovations such as the use of photography, and the revolutionary impact of digital technologies. Preserving the author's own original layout, now a typographic and print design classic, and with over 800 illustrations fully integrated with the text, this indispensable account is clear, comprehensive and absorbing. With over 800 illustrations
NEW RETRO: 20th Anniversary Edition by
There is something distinctly compelling about the vintage aesthetic. Brimming with charm and character, it often tells stories of a colourful past and showcases a level of craftsmanship that many creatives today still aspire to emulate. Retro designs also emanate a sense of comfort and warmth that is tinged with nostalgia. As testament to the adage that old is indeed gold, 'New Retro' showcases a brilliant collection of work that is anything but outdated, featuring projects that not only draw inspiration from the good old days, but also merge seamlessly with contemporary influences and culture. First published in 2016, this 2021 rerelease - with additional projects and a special cover design - coincides with Victionary's 20th anniversary and is dedicated to the fans who have been requesting for its reprint ever since it went out of stock.
Things We Could Design by
How posthumanist design enables a world in which humans share center stage with nonhumans, with whom we are entangled. Over the past forty years, designers have privileged human values such that human-centered design is seen as progressive. Yet because all that is not human has been depleted, made extinct, or put to human use, today's design contributes to the existential threat of climate change and the ongoing extinctions of other species. In Things We Could Design, Ron Wakkary argues that human-centered design is not the answer to our problems but is itself part of the problem. Drawing on philosophy, design theory, and numerous design works, he shows the way to a relational and expansive design based on humility and cohabitation. Wakkary says that design can no longer ignore its exploitation of nonhuman species and the materials we mine for and reduce to human use. Posthumanism, he argues, enables a rethinking of design that displaces the human at the center of thought and action. Weaving together posthumanist philosophies with design, he describes what he calls things--nonhumans made by designers--and calls for a commitment to design with more than human participation. Wakkary also focuses on design as "nomadic practices"--a multiplicity of intentionalities and situated knowledges that shows design to be expansive and pluralistic. He calls his overall approach "designing-with": the practice of design in a world in which humans share center stage with nonhumans, and in which we are bound together materially, ethically, and existentially.
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